Health is the greatest wealth you can possess. I’m sure this is not the first time you are coming across this statement, but let’s pose and think of the realities surrounding the efforts we actually put in to maintain good health.
Most times, it seems like an impossible maze to solve but what if I told you it would be as simple as you being a little more invested and engaged on how to maintain a balance between your health, wellness, and fitness all in one package? Sounds complicated, impossible maybe? I get it. I mean, half the time we are often wondering who the captain in this healthcare system is right from doctors, nutritionists, wellness coaches, and fitness trainers. How all these services can be coordinated and managed in one place for your benefit is the million dollar question I hope to answer by the end of this article, so stick around!
The truth is, our health ecosystem has long been a collection of brilliant islands and nothing close to a connected continent. It is this very reality that has fueled the existence of Zimasa. At Zimasa, we envision a healthcare system where consumers are not only encouraged to actively manage their health but also participate in preventive care through our personalized, accessible, and comprehensive health engagement platform.
The Mismatch
Let’s face it, Africa’s health and wellness industries are growing faster than a morning jogger after a double espresso. There’s not a day that passes without the realization of new gyms, clinics, wellness centers, and nutrition practices. Ironically, the more the players in the field, the more fragmented care seems to become.
It’s not uncommon for a health provider to attend to your high blood pressure without having any insights on your fitness routine if any, or even your nutritionist to recommend a meal plan that the physiotherapist has no knowledge about. A wellness provider will do a great job at helping reduce stress but this kind of data never gets your doctor. Should you be diagnosed with a health condition attributed to stress, you have nothing to back up the fact that you have actually been proactively managing your stress with the help of your wellness coach. In the end, all other factors that may have contributed to your stomach ulcers get thrown out the window and the doctor’s prescription may not be as effective. Sound familiar? I bet it does. Think of it as a puzzle you are trying to build but each piece seems to be working so hard by itself it becomes hard for anyone to see the full picture. This is where Zimasa comes in.
One Platform, One Purpose
Zimasa presents a digital health engagement platform that connects wellness experts, healthcare providers, and the main character of the story, you. This kind of collaboration is aimed at turning the isolated efforts into one integrated health engagement ecosystem. This way, you don’t have to wait to get sick to go to hospital, you are proactively engaged in preventive care that saves you the headache of expensive care when it’s too late. We are here to make health measurable, understandable, and actionable for everyone in Africa.
Think of it as Africa’s new health neighborhood, where the doctor’s office is right next to the gym, yoga studio, and the nutrition hub. Through Zimasa, providers are able to connect and collaborate giving you integrated care that is proactive rather than reactive. Everybody wins, you get a better understanding of where your health score lies and professionals are able to measure the impact of their work.
What Zimasa Means for Different Providers
Health Providers
The goal here is to go beyond the consultation room through providing doctors, nurses, and clinical teams with a digital extension of their clinic. Imagine a platform that keeps you connected to your patients even after they walk out the door. Instead of waiting for the patient’s next check-up, health providers are able to conveniently stay one step ahead as they help track preventive care metrics and monitor adherence to wellness plans.
Wellness Providers
Gone are the days when wellness coaches, mental health professionals, and lifestyle mentors were treated like the “extra” in someone’s health journey. It’s time Zimasa grabs you a seat at the table. The platform is designed to enable wellness providers to reach individuals who value holistic and preventive care and provide them with access to personalized programs informed by fitness data. Collaboration with nutritionists and doctors will help you understand the client’s health through multiple lenses making your services impactful in the long run.
Movement and Fitness Providers
Every stretch, every squat, every kilometer counts, but what if you could track the progress and have something to show for it beyond the gym floor? Zimasa platform allows you to integrate training data with nutrition and clinical care plans as you track measurable progress in real time. The collaboration with doctors and physiotherapists ensures that the “no pain, no gain” mantra meets “measurable results” so that you are not only moving, but moving in the right direction.
Nutritionists
Nutrition happens to be the missing ingredient in holistic care making it a crucial element in the health ecosystem because it is the bridge between physical performance and medical advice. Zimasa engagement platform ensures that the guidance given by a nutritionist is not only good, but transformational. As a nutritionist therefore, you are able to connect your dietary plans directly with clinical insights and conveniently track how nutrition impacts health metrics. In the end, the right meal plan could be the difference between thriving and surviving and through Zimasa, you will have the data to prove it!
Bottom Line
Zimasa is building more than a platform, we are building a movement that values collaboration over competition among health professionals. Our goal is to see to it that consumers understand rather than guess their health status. We envision a healthier Africa where every provider from clinic to gym, and from nutrition to yoga plays a considerable role towards holistic health.
This journey begins with you and me and so the question I’m really asking today is, Are you ready to join a platform that values connection over competition, outcomes over transactions, and prevention over cure?
If yes, then welcome to Zimasa — where engagement results in outcome through connection of Africa’s care, one provider at a time!
